ACM Information Retrieval, SIGIR 2015

Article Details
Title: Predicting User Behavior in Display Advertising via Dynamic Collective Matrix Factorization
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Authors: Sheng Li
Jaya Kawale
  • Adobe Research San Jose, CA, USA
Yun Fu
  • Northeastern University Boston, MA, USA
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NSF Award Numbers: 1314484
DBLP Key: conf/sigir/LiKF15
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